From November 24th to 30th, the team of Organicity has been in Kuala Lumpur, Malaysia.

  • Jaya Grocery Intermark 01
    Intermark
  • Jaya Grocery Intermark 02
    Jaya Grocery Intermark 02
  • Jaya Grocery Intermark 03
    Jaya Grocery Intermark 03
  • Jaya Grocery Intermark 04
    Jaya Grocery Intermark 04
  • Jaya Grocery Intermark 05
    Jaya Grocery Intermark 05

In the Malaysian city, some events were held, in order to promote the organic farming and some selected organic products coming from Italy.

During all the week, the products were exhibited in the Shopping Mall Publika, within the event: "Expo Made in Italy".

On November 26th, a lunch with Malaysian importers and retail operators was arranged.

Moreover, on 28th and 29th, an Italian chef cooked some selected products, in order to make the customers of the Shopping Mall taste the Italian organic foods. 

During the same period, from November 24th to 30th, the "BIO week in GDO" was held: the selected products were exhibited in a stand within the retail grocery store Jaya Grocer, placed in the Intermark store of Kuala Lumpur. Qualified staff promoted and gave information about the products. Some tastings were offered to the customers of the store as well.

Furthermore,  on November 27th, a gala dinner was organized in the prestigious Berjaya University. 

Selected products for this action in Malaysia included:

-organic oils as extra virgin oil, canapa oil, hempseed oil, flexseed oil, sesame oil, pumpkin oil and sunflower oil;

-organic ready tomato sauce and organic pesto, to season Italian pasta or "risotto"

-organic sauce and pate, to spread on toasted slice of bread and to prepare first courses

-organic wines from Emilia Romagna and Sicilia

-organic fruit juices and fruit nectars

-organic jams, marmelades and fruit compotes

-organic pasta in its long, short and soup shapes

-organic biscuits, tarts and baby foods

-organic cheese and dairy product

 

 

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